Comparing Metricool to Hootsuite:
Metricool and Hootsuite are both popular social media management tools that offer a range of features to help you manage and optimize your social media presence. Here are some key differences between the two:
- Pricing: Metricool offers a free plan and a variety of paid plans that range from $9/month to $99/month, while Hootsuite offers a 30-day free trial and a variety of paid plans that range from $19/month to $599/month.
- Social media platforms: Hootsuite supports a wider range of social media platforms, including Twitter, Facebook, Instagram, LinkedIn, YouTube, and Pinterest, while Metricool focuses more on Instagram, Twitter, Facebook, and LinkedIn.
- Features: Hootsuite offers a broader range of features, including scheduling, analytics, social listening, team collaboration, and more. Metricool offers similar features but focuses more on Instagram analytics and features like hashtag analysis, competitor benchmarking, and more.
- User interface: Metricool’s user interface is simpler and more streamlined compared to Hootsuite, which can be overwhelming for new users.
Overall, Metricool for Social Media can help businesses and individuals optimize their social media presence and improve engagement with their followers. Its in-depth analytics, competitor analysis, and hashtag tracking features can help you make data-driven decisions about your social media strategy, and its scheduling capabilities can save you time and effort. IDMD uses Metricool as one of our tools to schedule and measure engagement and we love the easy to interpret reporting across several channels and social networks.
When comparing Metricool to Hootsuite, ultimately, the choice between the two will depend on your specific needs and the social media platforms you use. If you need a broader range of features and support for more social media platforms, Hootsuite may be a better choice. If you primarily use Instagram and need more focused analytics and features, Metricool may be a better fit.